In 2016, 1 in 5 graphic designers was self-employed.
Getting your name out there is one of the most important things to do when you start a new business because you want to develop a good reputation.
The best way to do this is to make sure that your business looks professional at all times. Getting that professional look is not always easy when you are just starting out.
Here are some tips that you can use to get your startup graphic design business to look more professional.
1. Get a Great Website
Your website is the face of your business. You want to make sure that it says positive things about who you are.
You also want to make sure you have a portfolio of your best work on display and that your site is free from grammatical errors.
2. Get a Business Email Address for Your Graphic Design Business
A good business email address is essential. Email addresses from free email services look unprofessional.
The type of email address you should have is one that you can create at your website’s hosting company. This kind of email address will have your business name at the end. For example, [email protected].
This looks very professional and will make your business look legitimate.
3. Social Proof
This is the age of social media, and nobody wants to do business with a ghost. Part of your plan before you even launch your business should be to have a presence on social media.
Create an online profile on Facebook and Twitter to start with and post regularly. This helps to make you more visible to customers.
3. Branding Is Essential
Get a logo created or create one yourself. Add a slogan that defines who you are as a business. This will help to brand your business and make it recognizable to people who need your services.
You can use your logo as an opportunity to show off your talents if you have created it yourself. If it is unique enough that people will ask about it. This will help to sell your services.
4. Get a Virtual Receptionist
Getting a business phone number is a good idea when you are running a startup. You may be concerned about the cost of getting a phone number and the amount of time you will need to be on the phone.
Fortunately, there are virtual receptionist services available that can handle that for you. A virtual receptionist service like receivr can make your small business look professional.
Your calls will be handled while you get on with growing your business.
Getting your new graphic design business to look professional is a challenge, but it is a challenge you can conquer.
If you take the right steps, your new business will begin to thrive. If you would like more information on how to scale your new graphic design business, don’t hesitate to check out our blog.